The key to building an unforgettable itinerary starts with a well-prepared Request for Itinerary!
By: Kelli Williams
Apr 20, 2026
3 min
Private Groups’s travel requires more coordination, more detail—and the right partner to bring it all together. A well-prepared Request for Itinerary ensures a smoother planning process, clearer expectations, and a cohesive experience for every traveler in the group.
Key Takeaways: Why a Strong Private Groups RFI Matters
Streamlined logistics and coordination
More accurate group pricing
Fewer revisions and last-minute changes
A smoother experience for both Travel Advisor and travelers
Have questions before submitting? Your Europe Specialist or BDM can help guide the process.
Private Groups Overview (Who’s Traveling?)
Start with the essentials:
Group name (if applicable)
Total number of travelers
Adults vs. children (adults are 12+ of age)
Group type (family, incentive, special interest, etc.)
Group leader or primary contact
Trip Framework (When and Where)
Lay the groundwork for the journey:
Travel dates (and flexibility)
Departure city
Destinations and number of cities
Trip length
Estimated per person budget range
Preferred hotel category or style
Transportation & Logistics
Group movement requires thoughtful planning:
Will airfare be included
Preferred class of service
Transportation between cities (private coach, rail, flights)
What’s the difference between Custom FIT, Private Groups, and Elevated Journeys? Each travel style is designed for a different type of client experience:
Custom FIT is best for individual travelers or small parties looking for flexible, personalized itineraries.
Private Groups are ideal for 15+ travelers requiring coordinated logistics and shared experiences.
How much detail should I include in my Request for Itinerary? The more detail, the better. Budget range, travel style, and must-see experiences help us deliver a more accurate and tailored quote from the start.
What if my client doesn’t know all the details yet? That’s completely fine. Share what you do know, and our Europe Specialists can help guide the rest of the planning process.
Can I speak with someone before submitting an RFI? Absolutely. Your Europe Specialist or BDM is available to help refine your request and ensure you’re set up for success before submitting.
About the Author
Kelli Williams is the Marketing and Partnerships Director with Europe Express. Kelli has spent over 10 years driving growth for luxury hospitality and travel brands. Known for blending creative storytelling with data-driven insights, Kelli has a reputation for turning bold ideas into measurable results. When she’s not crafting her next marketing strategy, Kelli is dreaming up her next vacation, which she enjoys most with her husband and two young daughters. Currently based in Kansas City, her alma mater is the University of Kansas, she continues to channel her love for travel and marketing to help brands thrive in competitive global markets.